The amount of stuff happening in the Westies inbox is literally awe-inspiring. What looks like sleek simplicity at street level hides an explosive level of work happening in the studios, garages and back areas of WestSide community.

The reason we often don't see much of the action at street level is that the goods are being made and shipped outside Hawke's Bay — or further afield. YDS Studio works its magic for clients throughout New Zealand, adding privacy to windows with careful consideration for how the space feels afterwards.

"Knowing what feels good is not mentioned in the Building Code... yet it's what draws us to places like Venice, Milan, Stockholm and New York."

Sure, brutalist form has its merits. Bare-faced minimalism too. But if you want to delight the senses, consider YDS Studio to introduce subtle class into the spaces you spend most of your life in.

Three places to start

Look around at the scuff-filled walls and fingerprint-smudged doorways. Here's where to begin:

1
Full wall coverage print
In your business colours — but abstracted away so it illuminates the space rather than communicates anything. Atmosphere over advertising.
2
Frosted glass, done properly
Your logo subtly placed at the right points so the effect doubles as a safety device — without the ridiculous red-tape warning signage that kills the room.
3
A hero artwork
Something that has nothing to do with your business, but everything to do with the people in it. Iconography and symbolism from the places, moments and people that mattered — to you, the company, or your customers.

That reception, workroom or entryway you've always meant to get to but just never had the inspiration to hit? Now you're inspired.

Featured Business · FunWest
YDS Studio
Formerly Your Decal Shop. Custom window films, wall prints, frosted glass and bespoke signage — working for clients across New Zealand from Heretaunga Street West.
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